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January
27

A prospective customer asked me a good question the other day: "What are the different ways I can have a mobile presence right now?". I thought this might be a useful topic to briefly cover for everyone.

There are three primary ways you can think about getting a mobile presence. They are:

1) Let customers find your regular website on their mobile browser of choice.
2) Create a mobile optimized version of your website and let customers find that from their mobile browser of choice.
3) Create a mobile app and let customers find and interact with directly from their smartphone.

I'll layout how each of these options measure up below.

Regular Website    Mobile Website    Mobile App
Formatted For Smartphone No    Yes    Yes
Installed on Smartphone No    No    Yes
Offline Access No    No    Yes
Leverages Smartphone Capabilities No    Some    Yes

So which way should you go? Obviously we're strong proponents of the mobile app route.

That's why we've created EasyApp - so you can get an app for your business or organization, stand out from the crowd, and create a way for your customers to connect with you from their always-on, location aware devices/smartphones. And the best part is no coding is required so you can do it yourself.

What People are Saying

"The milk + honey app we created with Apptive has been a strong addition to our marketing tool arsenal. It seems like almost all of our customers have an iPhone. The app gives us a super optimized mobile presence and allows us to create real-time business opportunities with the push-enabled Deals feature - thanks Apptive!" --Alissa Bayer, Founder/Owner milk + honey spa and SALON by milk + honey