Most people are now using smartphones. Consequently, people now spend as much time on their smartphones as their laptops or desktop PCs for things like finding information about local business, figuring what to do and where to go. In light of this new mobile, hyper-connected marketplace it is vital that all businesses get an optimized presence on this exciting new channel in order to stay relevant and competitive.
Smartphone apps are a new and powerful marketing platform for businesses of all sizes. They enable a mobile, always-on, real-time, optimized platform with which to interact and communicate with customers.
Do you have some last minute tables to fill in their restaurant? You can send a real-time deal using a push notification to all customers with the app.
There are as many use cases as there are individual business out there, but the point is that the World Wide Web was big in the late 90s and early 2000s, social network marketing has been big the last several years, but apps are where it is at now. Instead of being one of many and trying to stand out above the noise on Facebook or Twitter, you can put your brand directly on customers’ screens, provide a much richer experience and open a direct line of communication with them.
Custom developers are very expensive and therefore don’t make sense for most businesses. Minimum pricing from a custom developer for a basic app is often around $15,000 and can easily go up to $50,000 or more.
In addition, with a customer developer there is no good way to manage an app after it has been developed without shelling out even more big bucks each time you want to do something new.
In short – not at all! Apptive was started specifically to make the app creation and management process extremely easy.
There is no coding or technical know how required to create an app. Instead, you simply use Apptive’s intuitive “What You See Is What You Get” series of steps to create an app. The result is a highly customized and powerful app that provides you a mobile, always-on, real-time marketing platform and a great new way to communicate and build deeper relationships with your best customers.
With Facebook and Twitter you are one of many and it can be difficult to set yourself apart and to get customers’ attention. In addition, both tools essentially only offer you the ability to send textual updates to your customers – it’s difficult to create a rich brand experience.
Building an app for your business or organization with Apptive provides the following benefits:
Really any type of business can get an app with our EasyApp platform. If you don’t see your business type listed in beginning of the app creation process then just choose "Other".
If you don’t see an app module listed that you would like to have in your app, just contact us and let us know. Sometimes we can create new modules at no additional charge, at other times we will charge an hourly rate to create custom app modules.
It typically takes anywhere from 7-10 days for Apple to approve and publish an app. Android apps are faster, usually only taking 1 to 2 days to go live in the associated app stores.
Apple will email you once your app has been approved and once it is available for download in the App Store.
Apptive recommends in-store signage prompting customers to download the app, links on your website and promotion in any other place you can think of. If you have a customer email distribution list you can also email a direct link to the App Store so customers can easily download your app.
No, apps created on EasyApp are free for your customers to download. If you have a unique use case that would require charging for download of an app, that is settable through your Apple Developer Account.
EasyApp produces apps for the two most dominant smartphone operating systems on the market - iPhone and Android.
A push notification is a message that you can “push” or send to those with your app that will appear as an alert on their iPhone. The push notification shows up as a red circle badge on your app’s launch icon. Then once opened, within your app the app module the push notification is associated with also displays the same alert badge.
The important thing to note about push notifications and push-enabled app modules is that they are what enable your app as a real-time marketing platform to send deals, offers or coupons to your customers.
To update account, billing or payment information, you just need to login to your account at Apptive.com and then click on the Account Information or Billing Information link in the left hand menu. There you can view and update your account information, billing information and method of payment.
Currently Apptive accepts Visa, Mastercard, American Express and Discover.
Your credit card will be charged at the beginning of each month by Apptive.
If you are unhappy with you app or the Apptive service and want to cancel your account, we will be happy to refund 100% of your the fees you've paid anytime within the first 30 days of service. If you are considering canceling your service and are seeking a refund, please email Customer Support.